At Pink Media Group, we believe that business and society are interdependent, and that the well-being of one depends on the well-being of the other. PMG’s vision is clear: to be a responsible global citizen. Since the formation of the first company within PMG, our aim has been to succeed in business as well as help others succeed. Our focus has always gone beyond the borders of our country and we strive to be the leader when it comes to providing people with entertainment and introducing innovative business services to the region.

We believe that being a sustainable company is a continuous journey that creates long-term stakeholder value by managing economic and social risks as well as opportunities. We are motivated by a set of core corporate values:

• Mutual respect
• Integrity and responsibility
• Agenda setting
• Knowledge initiative and accountability
• Competition
  

Our purpose is to empower people to lead more productive lives and our central belief is that people are the ultimate source of our competitive advantage. For us corporate social responsibility is an integral part of our business. We give support to causes that we believe are fundamental to the well-being of our society, playing an active role in shaping and changing the community in which we live.